Ever struggled to tell the difference between two shades of paint? When it comes to colour, one person’s peach is another’s puce, but there are 11 basic colours that we all agree on. Now it seems two ...

Though people can distinguish between millions of colors, we have trouble remembering specific shades because our brains tend to store what we've seen as one of just a few basic hues, a Johns Hopkins ...

How does color work? It seems that as men we have an innate fear when it comes to color. It confuses and scares us. Most men prefer to stick to neutral shades, let’s be honest…it can be pretty boring ...