Hometown Coca-Cola has long been a marketing behemoth, from Super Bowl spots to its iconic holiday ads featuring Santa Claus and precocious polar bears. But Coca-Cola’s first advertisement was far ...
In Intermark Srl v OHIM, the General Court has upheld a decision of the Second Board of Appeal of OHIM refusing the registration of the figurative sign RIENERGY COLA based on Coca-Cola’s earlier ...
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