Colgate-Palmolive has agreed to alter marketing and packaging practices for its toothpaste products, after Texas Attorney General deemed its fluoride advertising “misleading”. Following an agreement ...

CINCINNATI--(BUSINESS WIRE)--Today, Procter & Gamble Oral Care unveils its newest packaging innovation across its leading toothpaste brands, Crest, Oral-B and Blend-a-med. This announcement increases ...

Most people trash empty toothpaste tubes without hesitation. Colgate teamed with a health and beauty products retailer to turn that dental-care waste into something more sustainable. Building on the ...

AUSTIN, Texas — Attorney General Ken Paxton has reached a historic agreement with Colgate-Palmolive Company "Colgate" regarding the depiction of fluoride toothpaste in marketing and packaging. The ...

Of the hundreds of thousands of tubes of toothpaste sold in the U.S. each year, most end up in landfills. The tubes, which are usually made of a mix of materials including aluminum, aren’t accepted at ...

The makers of Crest toothpaste must face a lawsuit after a judge approved a motion allowing parents to question whether the brand’s packaging implies that children can use more of the product than is ...

Colgate-Palmolive, the company that owns several toothpaste brands sold nationwide, is squeezing out a new marketing plan for its packaging and advertisements after two Texas politicians — and U.S.